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Orange Blossom Award: Freddie Hughes, Building Where Art Can Breathe

Orange Blossom Award: Freddie Hughes, Building Where Art Can Breathe
Freddie Hughes, known artistically as FreddieFred, is the Exhibition & Impact Manager at The Studio@620, where he curates and produces visual art exhibitions centered on belonging, care, and artist-led storytelling. Photo provided.

by Avery Anderson

There’s a difference between hanging work on a wall and building a space where people feel safe enough to see themselves in it. Freddie Hughes understands that difference—and at The Studio@620, he’s quietly turning it into an ecosystem.

Known artistically as FreddieFred, Hughes is a semi-taught mixed-media artist whose work blends geometry, rhythm, and cultural memory—urban structure meeting natural flow, Wilmington grit meeting Puerto Rican roots. Acrylics, spray paint, watercolor, pen-and-ink: his materials move the way his life has, layered and in motion. But while his own work has been exhibited in St. Petersburg and Newcastle, Delaware, it’s his curatorial leadership that’s reshaping how visual art lives in Tampa Bay.

As Exhibition & Impact Manager at The Studio@620, Hughes doesn’t just curate shows. He stewards experiences. Drawing on more than a decade across gallery operations, exhibition design, and luxury hospitality, he approaches each exhibition with the same guiding question: How do we make people feel welcome here?

That care shows up in the numbers—and in the room.

Under Hughes’ leadership, exhibitions at The Studio@620 have drawn thousands of visitors while centering artists who are too often sidelined or flattened into themes without context.

  • The Unseen Thread brought together 19 artists and nearly 900 viewers, creating what one attendee described as “personal and intimate…yet universal,” with stories of femininity and resilience interlacing across generations.
  • Community EFX: Black Male Joy welcomed more than 800 viewers and 14 artists, offering a counter-narrative that one guest summed up plainly: “Joy is resistance, and it’s beautiful.”
  • Between Worlds, the studio’s first loft exhibition, may have featured just three artists—but it delivered something rare: cultural specificity without spectacle. “The colors, textures, and stories…transported me to my culture,” one visitor wrote.
  • From Art of Recovery, featuring 47 artists connected to Pinellas County’s Adult Drug and Veteran’s Treatment Court, to Exceptional Voices, spotlighting 150 student artists from Pinellas County Schools, Hughes has consistently widened the definition of who exhibitions are for.

What makes this moment matter is not just output—it’s posture.

Hughes is artist-centered in a way that’s increasingly uncommon. He shows up. He rolls up his sleeves. He builds exhibitions with intention from concept to installation, attentive to atmosphere and detail, but never at the expense of the people whose work fills the space. His hospitality background isn’t a footnote; it’s the framework. Everyone deserves to feel welcome in creative spaces, and he designs accordingly.

In a cultural moment where institutions are being asked—rightfully—to do more than showcase diversity as a talking point, Freddie Hughes is doing the quieter, harder work of building conditions where artists and audiences can actually thrive together.

Not louder rooms.
Better ones.

And Tampa Bay is better for it.


What Are the Orange Blossom Awards?

A month-long series from The Arts Passport celebrating the people and organizations whose quiet, steady work strengthens Tampa Bay’s arts ecosystem. No applications. No campaigning. Just community-driven recognition, released daily in December.

Other Orange Blossom Stories:

December 1

Orange Blossom Award: Cheryl Davis and the Art of Showing Up
by Avery Anderson Every arts community has its stars — the people onstage, the names in the program, the ones audiences come to see. But Tampa Bay’s arts ecosystem runs on something deeper: the quiet, unglamorous, fiercely devoted labor of people who rarely get recognized. That’s why The Arts

December 2

Orange Blossom Award: The Quiet Coalition Behind a Theater Dream
by Avery Anderson Today’s Orange Blossom Award goes not to an individual, but to an unlikely coalition — four Tampa Bay theaters that came together this fall to help a much smaller organization make a very public case for its future. Dunedin Public Theater is barely two years old — volunteer-run,

December 3

Orange Blossom Award: The Architect of Reading Circles
by Avery Anderson Today’s Orange Blossom Award goes to someone whose work rarely draws attention, yet hundreds of St. Pete readers feel its ripple effects every single month — whether they realize it or not. Before most book clubs at Tombolo Books ever meet, before the emails go out or

December 4

Orange Blossom Award: The Keeper of Women’s Stories
by Avery Anderson Today’s Orange Blossom Award goes to someone whose work is so woven into Tampa’s arts landscape that many people don’t realize they’ve been shaped by it — not directly, but through the countless stories she’s helped bring into the world. Long before a

December 5

Orange Blossom Award: The Leader Who Let Herself Feel — and Then Got to Work
by Avery Anderson Every day in December, The Arts Passport is recognizing someone whose quiet, persistent work holds this region’s arts scene together — the kind of people who rarely get applause but absolutely deserve it. We call them the Orange Blossom Awards: small spotlights for the folks who keep

December 6

Orange Blossom Award: The Man Behind Tampa Bay’s Most-Seen Moments
by Avery Anderson In nearly every corner of Tampa Bay theatre, from splashy musicals to the smallest black box, there’s one person quietly shaping how audiences see the work — long after the curtain falls. He’s not onstage. He’s not giving notes. He’s usually somewhere in the

December 7

Orange Blossom Award: The Educator Who Rebuilt the Room While Standing In It
by Avery Anderson A quick reminder of what the Orange Blossom Awards are — in a city full of shiny galas and people congratulating themselves for “raising awareness,” these awards are for the other people. The ones doing the unglamorous, quietly revolutionary work that actually shifts the ground under our arts

December 8

Orange Blossom Award: The Year Julia Rifino Climbed a Musical Mountain
By Avery Anderson Some artists bloom slowly. Others spend years quietly filling the room with talent until suddenly—one night, one show, one impossible marathon of a performance—the city realizes, oh… she’s a force of nature. This year, that moment belonged to Julia Rifino. If you’ve been

December 9

Orange Blossom Award: The First Phone Call Everyone Makes
by Avery Anderson Some leaders shine on stages. Others shine in boardrooms. Terri Lipsey Scott shines in the moments when someone calls and says, “We need you.” Today’s Orange Blossom Award goes to the Executive Director of the Woodson African American Museum of Florida — a woman whose leadership in

December 10

Orange Blossom Award: The Quiet Producer
by Avery Anderson When people talk about “giving artists a voice,” they usually mean the visible parts: the microphone, the camera, the finished clip that pops up in your feed. What they rarely talk about is the person who made sure the microphone worked, the audio didn’t glitch, the

December 11

Orange Blossom Award: The Connector of Music
by Avery Anderson There’s a version of the arts ecosystem that runs on competition, scarcity, and quiet side-eye. And then there’s the version that actually works. This Orange Blossom Award goes to Matthew Morris—because he chose the second one. You might know Matthew as the leader of

December 12

Orange Blossom Award: The Hugs, the Work, the Legacy
by Avery Anderson Some people leave behind a body of work. Others leave behind a way of working. Stephen Bell was the latter. This year, Tampa Bay lost one of its quiet architects—an artist who didn’t chase the spotlight but somehow illuminated every room he entered. Stephen passed

December 13

Orange Blossom Award: Taking the Wheel Mid-Turn
by Avery Anderson There’s a particular moment in the life of a theatre company that determines everything that comes next. The founder steps away. The safety net disappears. The question becomes painfully simple: Do we play it safe—or do we decide who we are, right now? This year

December 14

Orange Blossom Award: When Infrastructure Becomes Impact
by Avery Anderson Every few years, a city rediscovers a conversation it swore it was already having. In 2025, Tampa Bay is once again talking—loudly—about equity, access, and who actually benefits when a region “thrives.” What’s different this time is the growing recognition that visibility alone isn’

December 15

Orange Blossom Award: Katherine Yacko, The One Who Shows Up
by Avery Anderson There are artists who build careers. And then there are artists who build ecosystems. Katherine Yacko has spent this year doing the second — often quietly, often in rooms where credit isn’t the point, and often while pregnant. She shows up first as a theatregoer. Not occasionally.

December 16

Orange Blossom Award: Darcy Schuller, Building What Lasts
by Avery Anderson Arts administrators are often praised for keeping the lights on. Darcy Schuller does something more consequential: she builds the conditions that allow ambition to last. Since joining the Museum of Fine Arts, St. Pete in 2021, Schuller—now Deputy Director and COO—has helped guide the institution

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